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Home Startup SA Security Startup AURA Launches World’s First WhatsApp Security Chat
Startup - February 15, 2021

SA Security Startup AURA Launches World’s First WhatsApp Security Chat

South African security startup and medical response platform, AURA, in partnership with Tracker, has launched the world’s first WhatsApp security chatbot. 

The new and innovative service will allow South Africans to request immediate mobile armed response assistance by sharing their location pin on WhatsApp. 

he new offering is powered by both the experts and technology of AURA and Tracker’s unique Tracker CareGuard service. 

AURA, a South African security start-up and medical response platform, has released the world’s first WhatsApp security chatbot, in collaboration with Tracker.

The cutting-edge service will allow South Africans to request immediate assistance for mobile armed response by sharing their WhatsApp location pin.

Both the experts and technologies of AURA and Tracker’s exclusive CareGuard service power the new offering.

AURA’s founder and CEO, Warren Myers states that the new service aims to help South Africa fight crime.

“The Tracker CareGuard service is another important step towards increasing the accessibility of crucial emergency services in South Africa where the vast majority of people are unable to afford the benefits of private security”.

How does it work?

Myers states that the service will be offered to all South Africans and build an inclusive security landscape by tapping into a commonly used instant messaging network.

He explains that “WhatsApp is used by over two billion people in over 180 countries. With such widespread popularity and reach in South Africa, WhatsApp is the most coherent delivery tool to put private security in the hands of those who need it at an affordable price point. Such a tool is not only easy to use but is easily shareable too, making it a quick and responsive means of fighting crime.” 

The need for an urgent and easy-to-use armed response service is vital to the safety of locals, with South Africa ranked as the third most dangerous country in the world in Numbeo’s 2021 crime index.

“Security technologies which enable broad access and the migration from static manned guards toward technology-based detection linked to fast human responses have the potential to make the biggest impact in eradicating crime, both in South Africa and across the globe. Our data on-demand service uses statistical data to guide decision-making which in turn assist private security companies to become more affordable, accessible, and effective,” concludes Myers.

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