In this tech driven age, there are specific digital skills you can’t afford to ignore as an entrepreneur.
Whether you’re running a multinational corporation or working from home, knowing how to leverage tech driven solutions in marketing, sales, branding and a lot more can be a game changer.
However, despite the fact that we live in a world where digital skills are thriving rampantly, not every entrepreneur is technically inclined.
You can find growth prospects, facilitate operations and save money by staying current with technology.
Here are 5 digital skills every entrepreneur must acquire in this modern age.
1. Cloud computing
All of your data will eventually end up on the cloud, you should start learning as much as you can, whether it’s just understanding Google Drive, Dropbox, or Salesforce.
You can work more effectively with colleagues, increase your security, explore new business models, and ensure that you stay competitive when you understand the cloud.
The capacity to connect, interact, and engage with others effectively online is critical. Learn how to manage your email inbox, including how to use tools to automate and label messages, as well as keyboard shortcuts for email.
Both of these abilities will allow you to manage your email account without having to spend all day going through it. When it comes to marketing your company, you’ll need to rely on email as well.
3. User Interface/UX Design
A website’s or app’s user experience (UX) and user interface (UI) are crucial. Understanding the principles of UI/UX will help you create a user-friendly and immersive websites or apps.
The principles of a good UI/UX design include simple navigation, relevant content, clear calls to action, and consistent cross-platform experiences.
4. Social media and other forms of digital marketing
Digital marketing is one of the most effective ways to reach your customers, whether they are local or global.
Social media marketing, search engine optimisation, pay-per-click advertising, and other web-based methods are used in digital marketing to increase brand exposure and interaction with a company’s target audience.
5. Online bookkeeping and accounting
Managing your finances and keeping your books in order are critical aspects of any business. Your chances of success are considerably lowered without this understanding.
There is plenty of accounting and bookkeeping software available to assist you with all of your accounting and bookkeeping needs, including billing, payroll, and keeping track of your receipts.
Find the accounting software that best meets your needs and begin practising with it until you understand how it works.