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Tips - October 5, 2022

5 Ways to Find your Strength

The success of a business depends mainly on the qualities of an entrepreneur. Taking the time to find your strength is essential. This will help you make the best of your entrepreneurial journey. 

Knowing your strength can be an excellent tool for discovering ideas that align with your passions and natural abilities. Bill Gates and Steve Jobs’ discovery of where their strength lies helped them to change the world of computers.

Although Gates was a skilled software engineer who wrote code, Steve Jobs was not. Despite the difference in skills, their collective ability to identify, develop and rely on their strengths and skills propelled them to greatness.

The negligence of this has thus seen many entrepreneurs fail in their businesses. You need to find your strength to know if you are on the right track or not. This will require you to look inward. Follow this tip to discover yourself.

Discover your personality

Knowing your personality type is the best way to discover your strengths. One of the best methods to find it is to take a DISC Profile assessment. Knowing this will help you see whether you have what it takes to be an entrepreneur or not.

Apart from being knowledgeable about business, successful entrepreneurs have certain personality traits in common that contribute to their success.

For example, successful entrepreneurs are extraverted, observant, thinking, and prospecting (ESTP). They are energetic and action-oriented, overcoming whatever challenge is in front of them. Also, they love discovering and uncovering opportunities and socialising with others.

The assessment will help you identify your strengths by determining whether you are dominant, influential, steadying, and conscientious (DISC). This information will go a long way in putting your business in perspective.

Develop self-awareness

How you relate with people will determine how far you and your business will go. It is, therefore, essential for you to know yourself. This will help you understand your limit and how far you can go with taking certain decisions in your life and business.

From a report, knowing this will help you be at your optimum, creative and confident. This discovery, however, is not in isolation from your environment.

Since it involves interacting with others, you must understand your strength when relating with yourself and others. To do this, you must be internally and externally aware of yourself. Internal self-awareness is being conscious of your thoughts, feelings, passions, and reactions. This will help you better relate with people and know your borderline in business.

Also, since you relate daily with people, they will have their perceptions about you. This is where external self-awareness comes in. Enhancing this strength will help you develop empathy and consider other people’s ideas. Harness this will further help you know what empowers or discourage you.


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Assess through others

To be more productive and successful, you need to be completely self-aware. The best way to do this is through external evaluation. Just as you conduct questionnaires to get feedback from customers, you can ask for feedback from your associates such as friends, relatives, business associates and mentors.

Apart from identifying your weaknesses and strengths, they can also help you identify the blindsides you are oblivious to. For efficiency, ensure they are people who know you well. 

Understand what you’re good at vs what you’re passionate about

Though obscure, there is a thin line between what you are passionate about and good at. What gives you life and makes you full of joy and purpose are things you are passionate about. Also, what makes your passion possible are your core values. From your values and passion for a business, you derive strength to achieve success.

To identify your passion, you need to know your values. Your values are where your strength lies, and they will guide you towards achieving your passion. This explains why successful entrepreneurs always advise finding a business you are passionate about. It is the passion that will strengthen you when you are faced with challenges.

Jeff Bezos, the second richest man in the world, said, “One of the huge mistakes people make is trying to force an interest on themselves. You don’t choose your passions; your passions choose you.” This is because it chooses you according to what you value. You can discover this from your DISC assessment.


Naturally, acting out what you discover will help you know if you have found your strength. The fact remains that the process of finding your strength can only create the path for you, the onion is on you to act them out. Without trying, you won’t know if those skills bring out the best in you.

So try things out, see how it goes, and adapt based on experience. You do not necessarily need to be perfect. Mistakes are allowed if you learn and do them with an open mind.


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