Nigeria’s thriving music scene made significant digital waves in October, with Spotify data indicating a whopping 115 million streams for over 250 Nigerian tracks. These figures represent an impressive 7.9% growth from the previous month, averaging out to 28.9 million streams per week and a daily count of 3.8 million streams.
While the exact historical context for this digital leap remains unspecified, the numbers signal a vibrant momentum, especially against the backdrop of emerging global markets.
Tracks that have the highest streams
OdumoduBlvck’s hit “Blood On The Dance Floor,” featuring Bloody Civilian and Wale, was the month’s show-stealer, garnering 2,151,222 streams. It was closely followed by Burna Boy’s “City Boys” with 2,109,128 streams, and Asake’s “Lonely At The Top” raked in 1,804,563 streams, cementing its place in the top three.
NATIVE Records stood out as the premier music label for Nigerians on Spotify during the month, clinching the top spot on the Top 20 list and boasting a market share of 20.5%. Four of its songs, significantly boosted by OdumoduBlvck’s album release “Eziokwu”, collectively accumulated 5,584,174 streams.
Competing labels EMPIRE and Dvpper also left their mark. With EMPIRE’s 19.7% market share propelled by BNXN’s “Sincerely Benson” album and Dvpper’s artists like Shallipopi and Zerrydl, both labels proved that Nigerian music remains a force to reckon with.
Other tracks that gatherers high streams
Apart from the top three tracks, other tunes that captured the Nigerian audience in October included:
Ask About Me” – Mohbad (1,762,251 streams)
“Ngozi” – Crayon, Ayra Starr (1,593,634 streams)
“Puff & Pass” – Zerrydl (1,386,072 streams)
“Oscroh [Pepperline]” – Shallipopi (1,320,360 streams)
“Peace” – Mohbad (1,248,731 streams)
“Pidgin & English” – BNXN (1,245,339 streams)
“PARIWO” – Mohbad, Bella Shmurda (1,232,193 streams)
Nigeria’s October Spotify triumph is more than just statistics, it underscores a nation’s unwavering love for its indigenous music. With such robust streaming figures, November promises to be yet another exhilarating month for Nigerian music aficionados.
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