7 Successful Female Celebrities Who Rose to Fame After Reality TV

Reality TV has served as a powerful stepping stone for many women in Nigeria, turning them into successful entrepreneurs, actresses, and media personalities. 

While some contestants fade away after the spotlight dims, these women used their fame as a launchpad for even bigger achievements. Here are some Nigerian celebrities who found success after reality TV.

Bisola Aiyeola

Bisola captured hearts when she appeared on Big Brother Naija (BBNaija) in 2017, finishing as the first runner-up. However, she didn’t let that define her—she carved out a thriving career in Nollywood. As an actress, she has featured in numerous blockbuster movies, including Sugar Rush and This Lady Called Life. 

She also made her mark as a producer with Introducing the Kujus. Beyond acting, Bisola is a TV host and a singer, proving that reality TV was just the beginning of her journey.

Chioma Goodhair

Chioma Ikokwu, popularly known as Chioma Goodhair, gained widespread fame from The Real Housewives of Lagos. But before reality TV, she was already a successful entrepreneur. 

A lawyer by training, she co-founded Good Hair Ltd, a luxury hair brand, and Brass & Copper, a high-end restaurant and lounge. Her elegance, confidence, and business acumen have made her a standout star both on and off-screen.

Bam Bam

Bamike Olawunmi, better known as Bam Bam, first gained national attention as a contestant on BBNaija in 2018. While she had dabbled in acting before the show, her time in the house gave her the recognition she needed. 

After BBNaija, she landed roles in Nollywood movies, including Foreigner’s God and Love in Every Word. Today, she continues to shine as an actress and entrepreneur, proving that reality TV was a stepping stone to something greater.

Mercy Eke

Mercy Eke made history as the first female winner of BBNaija in 2019. After her victory, she didn’t slow down—she ventured into acting, starring in Fate of Alakada and Shanty Town. Mercy also established her business, M&M Luxury, which offers high-end fashion and footwear. Her bold personality and undeniable work ethic have cemented her as one of the most successful reality TV stars in Nigeria.

Tacha Akide

Despite being disqualified from BBNaija, Tacha turned her setback into a success story. She built a powerful brand, launching her fashion line Everything Tacha and securing endorsement deals with major brands. She also had a stint as a radio host at Cool FM. Tacha’s strong-willed personality and massive fanbase, the Titans, have helped her maintain her status as one of Nigeria’s most influential media personalities.

Liquorose

Roseline Afije, popularly known as Liquorose, was already making waves as a dancer before she joined BBNaija Shine Ya Eye in 2021. However, the show skyrocketed her fame, opening doors to bigger opportunities. Today, she is a sought-after influencer, actress, and entrepreneur, with endorsement deals from top brands. 

Josephina “Phyna” Otabor 

As one of Nigeria’s most successful reality TV stars. Following her victory on Big Brother Naija Season 7, she became a prominent figure in acting, earning millions monthly from movie roles. Phyna also enjoys numerous brand endorsements and runs a thriving fashion business in Lagos. 

In addition, she was appointed Youth Ambassador for Edo State in 2022, focusing on social issues like human trafficking and drug abuse. With an estimated net worth of 260 million naira, Phyna continues to solidify her status as a versatile and influential figure in Nigerian entertainment.