Elsa Majimbo
Home African CEOs Interviews Visionaries How Social Media Comedian Elsa Majimbo Went from Rags to Riches
Visionaries - June 14, 2022

How Social Media Comedian Elsa Majimbo Went from Rags to Riches

Social media comedian Elsa Majimbo has definitely made a mark for herself in the content-creating world. 

From her Kenyan accent, to her crunching on potato chips, the 90s- themed sunglasses, and the manic laughter, Elsa Majimbo has been simply iconic, and her 2.5 million Instagram followers think1. 

 The 20-year-old antics have led her to become a superstar, leading her to land on the covers of Teen Vogue, Verified, Harper’s Bazaar, and GQ South Africa. 

She has also been featured in Maison Valentino campaigns and has won the award for ‘entertainer of the year’ for GQ South Africa and Forbes Woman Africa. 

Currently, the young star is venturing into ways she can make the Hollywood money in her new home in Los Angeles. She is set to premiere her short documentary, Elsa, in the city at the Tribeca Film Festival in June.


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How social media comedian Elsa Majimbo went from rags to riches

Elsa Majimbo has always seen herself to be an icon.

“Growing up, I always knew I would be iconic, I didn’t know how I would do it, but I knew it would be done,” she said

The starlet’s story is one of rags to riches. She grew up in Nairobi, Kenya, and went to Strathmore University to study journalism, which made her the first member of her family to attend one. 

Majimbo was compelled to isolate and engage in distant learning when COVID-19 struck. She survived by recording a video about how much she did not miss the human touch, and she swiftly rose to social media prominence.

“It was absolutely delusional, but I believed I could succeed. I was like, ‘You know what? I’m going to be a superstar,’ “she said 

She promptly notified her journalism school and dropped out once she went viral without informing her parents.

“I think it was a relief for me because I always say this, I never liked school,” Majimbo says.

Majimbo’s continuous rise 

Majimbo has continued to gain popularity and resonate with many others, including celebrities like Lupita Nyong’o, Steve Harvey and Rihanna. 

In 2021, she moved to Los Angeles to pursue a comedy career, complete with endorsement deals like the ones she has with Fenty and Logitech.

Her advice to young entrepreneurs is to “Enjoy your life. It’s never that deep–people try to discourage you, but you can do whatever you want.”


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