Mo Dewji’s Plan to Break Coca-Cola’s Grip on Africa | Issue 136

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Mo Dewji is selling cola in Tanzania for under a cent a bottle, and hoping he can take real share from the most powerful brand on earth.In this week’s edition, we dig deeper into what Coca-Cola actually sells in Africa: not the recipe, but the distribution no challenger has cracked.

Also inside this edition:

→ $4.5 billion in Nigeria’s budget, inserted for projects that quietly become nothing.
→ A $23 million plant to make Africa’s own drug ingredients — and the unsold vaccine that shows exactly what could go wrong.
→ Why multinationals are losing ground to African brands — the real reasons, and the limits no one likes to admit.
→ Nigeria’s make-up industry pioneer, Tara Fela-Durotoye opens up on how she fought counterfeiters alone to keep her brand alive.

No hype. Just the analysis and perspective you won’t get anywhere else.

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