Insight & Analysis

Dentsu, an integrated growth and transformation partner to the world’s leading organisations, has released its 16th annual Media Trends report, “Human Truths in the Algorithmic Era,” offering a global outlook on how brands can grow in an increasingly automated, AI-driven media environment. For Africa and the Nigerian market specifically, the report’s findings…

In a small sports bar in Ojodu, Lagos, a group of young men huddle around a screen, not to watch the match, but to refresh their Bet9ja slips. One of them stares blankly at his phone. He just lost ₦20,000, money meant for his sister’s school fees. His story isn’t…

As Nigeria’s interest in online trading continues to rise, so too does the demand for brokers that demonstrate transparency, regulatory compliance, and a clear commitment to client protection.  In other words, real trust is earned and maintained through: Regulation from recognised financial authorities Transparency in operations Security for client funds…

On Wednesday, Lagosians were stuck in traffic for hours — some for as long as eight hours. The sudden closure of the Independence Bridge caused a huge mess across the city. People abandoned their cars, some walked long distances just to get home. Many are now asking: Does the Lagos…

Nigeria has been working hard to keep the naira stable. However, recently, the naira was not included on the International Monetary Fund’s (IMF) important list of exchange rates for June 2024.  This list is vital because it helps countries and businesses around the world understand how much currencies are worth…