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Category: Insight & Analysis

April 24, 2026
Insight & Analysis

The Future of Banking in Nigeria: How Credit Cards Could Transform the Economy

Nigeria is Africa’s largest economy by GDP, yet its consumer credit penetration is less than 3% of GDP. By comparison, countries like South Africa have a 40% credit penetration.  Nigeria’s

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How Load Requirements Affect Industrial Power Supply Configuration
January 8, 2026
Insight & Analysis

How Load Requirements Affect Industrial Power Supply Configuration

Walk into any working factory, and you can feel the power in the air. But that electricity doesn’t just show up ready to go. It has to be carefully tailored,

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Why US Struck Sokoto, Not Sambisa: The Security Shift Nigerians Aren’t Seeing Yet
December 26, 2025
Explainers, Insight & Analysis

Why US Struck Sokoto, Not Sambisa: The Security Shift Nigerians Aren’t Seeing Yet

On Boxing Day, Nigerians woke up to headlines we are more used to seeing in the Middle East: an American strike, a missile-launch clip, and a wave of questions about

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Dentsu Unveils 2026 Media Trends Report, Offers Insights on Brand Growth in AI-Driven World
November 5, 2025
Business, Insight & Analysis

Dentsu Unveils 2026 Media Trends Report, Offers Insight on Brand Growth in AI-Driven World

Dentsu, an integrated growth and transformation partner to the world’s leading organisations, has released its 16th annual Media Trends report, “Human Truths in the Algorithmic Era,” offering a global outlook on how

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How Hard Time is Driving Nigeria’s Sports Betting Boom
July 18, 2025
Business, Insight & Analysis

How Hard Times are Driving Nigeria’s Sports Betting Boom

In a small sports bar in Ojodu, Lagos, a group of young men huddle around a screen, not to watch the match, but to refresh their Bet9ja slips. One of

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