Livespot360 CEO Deola Art Alade Joins Grammy Academy

Deola Art Alade, co-founder and Group CEO of the Lagos-based creative powerhouse Livespot360, has been welcomed into the Recording Academy’s 2025 member class. 

The appointment gives her an official role in shaping the future of the Grammy Awards, one of the most influential institutions in global music.

The Recording Academy, best known for hosting the Grammys, carefully selects a new class of professionals every year, bringing in creators, executives, and thought leaders whose voices help define how excellence in music is recognized. 

For Art Alade, this milestone is not just personal, it signals the growing importance of Nigeria and Africa in global creative conversations.

In a LinkedIn post, she described the moment as an honor, noting that membership offers her both a platform to contribute to the awards process and an opportunity to stand alongside peers who are pushing the boundaries of music and entertainment worldwide.

She is the creative force behind Livespot360

Art Alade co-founded Livespot360 with her husband, celebrated musician and media entrepreneur Darey Art Alade. 

Over the years, the company has grown into a leading creative solutions agency, producing some of Africa’s most dynamic live experiences. From staging the Livespot X Festival to executing The Real Deal Experience, the brand has worked with some of the world’s biggest names and corporations.

Her track record speaks volumes, Netflix, Amazon, Heineken, Meta, Disney, Pepsi, Prime Video, Adidas, and the NBA are just a handful of the clients that have trusted her team to deliver large-scale campaigns and cultural events.

By blending creativity with business insight, Art Alade has consistently pushed the boundaries of what’s possible in Africa’s entertainment and marketing industries.

She is a Nigerian voice on the global stage

Her inclusion in the Academy’s new member class couldn’t be timelier. Nigerian artists such as Burna Boy, Tems, Wizkid, and Davido have already carved a place for Afrobeats and other local genres on the global stage, racking up nominations and wins at the Grammys. 

Now, industry professionals like Art Alade are being recognized for the structural and creative contributions that power these successes behind the scenes.

The Academy itself has faced calls to be more inclusive and transparent in its voting and recognition processes. 

By adding executives like Art Alade to its ranks, the organization is making space for diverse perspectives that reflect the music industry’s evolving global character.

Deola Art Alade  is part of a growing Nigerian presence

Art Alade is not the only Nigerian making history in this 2025 intake. She joins music critic Oyebanji Akins (O’Fresh), music executive George Beke, gospel singer Nikki Laoye, and strategist Kolawole Fashola, all of whom represent different aspects of Nigeria’s thriving creative industry. 

Together, their appointments send a strong message: Africa is not on the sidelines of the global music economy, it is shaping it.