Shoprite’s on-demand delivery platform, Sixty60, generated R25.5 billion ($1.6 billion) in sales in the year ended June 28, 2026, as online shopping kept growing faster than the retailer’s traditional supermarket business.
Sixty60 sales rose 34.5% during the year. Shoprite’s core South African supermarket operations grew 7.1% over the same period, so the delivery platform expanded at nearly five times the rate of the wider supermarket business.
Shoprite disclosed the figures in its full-year operational update on Wednesday.
The retailer recorded about R270.8 billion ($16.8 billion) in merchandise sales from continuing operations, up 7.2% from R252.7 billion ( $15.7 billion) a year earlier. That added roughly R18.1 billion ($1.12 billion) in sales during the year.
Sixty60 claimed a growing share of that expansion. The platform generated R18.9 billion ( $1.17 billion) in sales the previous financial year, so its jump to R25.5 billion added roughly R6.6 billion ($409 million) in sales during the latest period. That means Sixty60 contributed about 36% of Shoprite’s R18.1 billion increase in group merchandise sales.
Shoprite folds Sixty60 transactions into the sales of the retail brands that fulfil the orders. The R25.5 billion figure represents merchandise sold through the platform, not a separate group revenue line.
The growth pattern shows how Shoprite combined physical retail infrastructure with digital commerce instead of building a standalone online operation.
The group now runs 2,839 corporate-owned stores in South Africa, after adding 262 outlets during the year. That network keeps Sixty60 close to customers, giving it stores it can fulfil online orders directly.
Shoprite launched Sixty60 in 2019 as an on-demand grocery delivery service. By the 2025 financial year, the platform had already reached R18.9 billion ($1.17 billion) in annual sales after growing 47.7%. Its active digital customer base grew 27% during that same period.
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Growth has slowed since then, but the latest 34.5% increase still puts Sixty60 well ahead of Shoprite’s overall sales growth.Shoprite has widened Sixty60 beyond its original grocery focus too. Customers can now order a broader range of products through the platform as the retailer connects more of its physical inventory to digital sales.
The shift offers a wider lesson for retailers across the continent.Shoprite didn’t abandon its stores to build an e-commerce business. Instead, its physical locations supply inventory, fulfilment points and proximity to customers. That model gives established retailers an edge that digital-only competitors would need significant capital to match.
Shoprite’s newer businesses expanded quickly too during the period. Petshop Science, Uniq Clothing, Checkers Outdoor and Little Me posted combined sales growth of 57.4%, according to the group’s operational update.
Shoprite will release fuller detail when it publishes its full financial results. For now, Sixty60’s R25.5 billion ($1.6 billion) in annual sales shows how far digital commerce has moved from a side project to a core growth engine within Africa’s largest supermarket group.
