TGM Academy has set a target to train and certify 10,000 professional talent managers across Africa by 2030.
The initiative is designed to build the professional infrastructure required to sustain and scale the continent’s growing creative economy. By focusing on certification, the academy aims to standardise the way talent is managed and developed within the sector.
Professionalising the creative sector
The move comes as the creative economy increasingly becomes a driver of economic activity in various African markets. However, the growth of the sector often outpaces the availability of trained professionals capable of managing high-level talent, contracts, and career trajectories.
TGM Academy’s mission focuses on closing this gap by providing formal training and certification for those operating as talent managers. This professionalisation is intended to provide a more structured environment for creators, artists, and entertainers to grow their businesses and income streams.
Long-term impact on talent infrastructure
By targeting 10,000 certified managers over the next few years, the academy is positioning itself as a central pillar in the professional ecosystem of the creative arts. The scale of the project suggests a move toward creating a unified standard of talent management that can operate across different African borders.
This investment in human capital is expected to improve the commercial viability of African creative exports by ensuring that the professionals behind the talent possess the necessary skills to negotiate and manage global opportunities.
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