SME

There is no shortage of business ideas in the world. In fact, conceptualizing a business idea is probably the easiest thing to do but the chaff is separated from the wheat when it comes down to the viability and execution of the idea. A good business idea is just the…

When it comes to making mistakes in business, no one is immune to it. It does not matter if you are a seasoned business owner or not, you are bound to commit errors. As a matter of fact, it’s a mistake if you are trying too hard not to make…

No one goes into business hoping to make mistakes that might end up sinking their business. But mistakes happen. Some of these mistakes are minor while others are so fatal that the business may not survive them. The best way to stay ahead and avoid making such costly mistakes is…

On June 5, the Nigerian government placed an indefinite ban on the use of Twitter in the country. Since the ban, entrepreneurs and small businesses have been struggling to reach their audiences, limiting lead generation and conversions. Despite the backlashes from citizens and the international community that trailed the Twitter…

If wishes were horses, beggars will ride, they say. Everyone wants to have the affluent life of billionaires and hugely successful people but many are not ready to endure the rough process and imbibe the habits that are required for the journey to success. Oftentimes, we tend to focus on…