Although gender inequality in business is being addressed, female entrepreneurs are still at the bottom of the ladder.
As such, some female-led businesses have a meagre growth rate compared to their male counterparts. However, this is not because women make poor business owners.
Aside from other elements that impact the expansion and survival of their enterprises, such as a lack of start-up capital and exclusion from specific industries, some unintentionally make mistakes that they shouldn’t.
Trying to think and act like a male entrepreneur at times is one of the grave mistakes female entrepreneurs make.
This attitude prevents a businesswoman from being genuinely successful. Though business challenges are similar, gender-wise, male and female entrepreneurs experience different challenges.
Separating your work and personal life
Although this goes against the common notion, becoming an entrepreneur means you cannot separate your personal life from your business.
You, as an entrepreneur, are the total of your professional and personal lives. Separating the two prevents you from operating at your highest level since your personal life is work too. The difference is that the work in your personal space is not labelled.
The problem is that it may be difficult for you to separate your life from work when you have a specific objective. But the truth is, once you decide to achieve a goal, it becomes a part of your personal life. With this, you will have the total motivation to complete it.
Doing it all yourself
Nothing is built alone. So learn to delegate some of your tasks. Delegating can be difficult for many people, perhaps in part because of perfectionism.
While perfecting a task is beneficial, learn to delegate and supervise the task. This way, you have more time for other activities.
If not, you will be burned out. When this happens, you will be mentally and physically unable to do or achieve anything.
One of the things you cannot change about yourself in the business world is your gender. However, every other aspect is modifiable. To do this, you must stop acting like a man and embrace your femininity.
People can see when you’re pretending to be someone else, which is weird, so you need to appreciate who you are.
You don’t have to be less feminine or act like a man to be the boss lady in your business. Simply being yourself is all that’s required.
Not owning up to and accepting mistakes
One stereotypical thing about women is the female boss ego, which makes it hard to accept mistakes. Instead of using this negative energy, learn to accept your mistakes.
Since people cannot be perfect, it is acceptable to make a few mistakes and learn from them. This way, you learn, experience, and grow.
Sometimes, a strong desire to never let someone down may force you not to take responsibility for your errors. Avoid this as it can lead to emotional depression.
So avoid suppressing your emotions by trying to please everyone. This might lead to an emotional breakdown. Just understand that business success is highly and directly tied to your ability to believe in yourself.
Living on the expensive side
Even though it’s important to appear attractive, practice financial restraint. Refrain from beautifying yourself with material possessions until you reach your business milestone. Let your accomplishments speak for you rather than your lavish lifestyle.
You do not need to buy if the aim is not to grow your company and bring in more money. Have the attitude that whatever asset you purchase is there to increase income, not to be a burden on the company.
Nigeria’s Afrobeat singer Oladapo Oyebanji with the stage name D’Banj has been arrested an…